We provide expertise in design implementation providing a full range of social media marketing services(SMM) bounding in popular social media platforms, content generation, creatives ideation, social branding techniques. Holding it all together by the seam,we manage your online reputation management for you to build profitable and promising relationships with your existing clients as well as potential leads.
Maintaining an online presence requires caliber and consistency which you will find with our team comprising of a content strategist, who will generate as well as document your content marketing strategies a copywriter who help you build up on content, a social media marketing strategist who will guide you through an exclusively customized social media strategy and set of graphic designers who create and define your brand identity and establish it through recognizable and related creatives. People won’t know they need you, unless you tell them that.
Another important segment that we counsel you on, is the right platform for your business. This entirely depends on who your target audience is and which social media platforms they utilize. Only brands with visual content work well on Instagram and Pinterest whereas companies reaching out to a more serious, career oriented crowd will perform better on LinkedIn.
Facebook is perfect for small-medium businesses and Twitter allows you to reach to your consumer base directly. Social media marketing revolves around consistency, valuable content, availability and driving traffic to the desired destinations-landing page or website.
Remember: You only have eight seconds to grab your viewer’s attention.
Our best practices for an engaging social channel marketing
Social presence creation
Facebook, Twitter, Linkedin, Youtube, Instagram, Pinterest are all great social platforms. But do you know all platforms can’t sell any product or a great service? Often selling and high ROI expectations are expected out of social platform even before your brand stabilizes and attracts visitors.
It is wise to choose platforms which amplify your brand’s value, purpose and significance through its philosophy.
After a thorough understanding of your brand’s vision we create a social presence based on target audience persona, demographics and promotion budget spend.
While identifying the social channel to be present in be the first step, having a strategy for engagement with the identified audience should be the second most important in your checklist. We develop strategies to grind level right from content, supporting visual, customer listening, product listing through targeting for the right reach and impressions.
Understanding the impact, measuring the reactions and listening to the audience come as a part of testing and iterating our strategies to enhance and see what works better for your brand.
With great content comes great audience attraction. We help you understand the methods and means of how different platforms enable advertising beyond your organic followers. The objective of Ads could be vast. They help you increase your followers base, drive traffic to your websites, increase impressions on your every day content, increase app downloads, or simply increase the reach and spread of your post to a specific set of audience who could be your potential buyers.
At BrandStory studio, bunch of creative geeks, help solve your design needs to develop creative content, copies and display them to the right set of audience and split the result to a comprehensive data that will help you plan further on your existing understanding of your brand’s social strengths.
Influencers can be a great catalyst to introduce your product or service to a larger follower base of similar interest. Essentially identifying the right influencer who has the credential, active profile and good social listening, relevant content conversation on their feed are ideal profiles that BrandStory keeps a track of and engages on behalf of your product.
We track influencer’s feeds and introduce your product or service at the right given opportunity which can spike your reach, profile visits and impressions organically.