At Brandstory, our team follows a structured and stepwise approach to the real-time SEO process. The steps are as follows:

• Internal Audit: In this first step, we use the SEOptimer tool to identify areas of improvement in on-page SEO, technical SEO, off-page SEO, and content. Our professional analysis delves into comprehensive assessments that pinpoint specific optimization opportunities.
• Keyword Research: Following the audit process, we determine keywords by using tools, like Google adwords, semrush for considering their relevance, search volume, competition level, and user intent. It improves your business's visibility in local search engines.
• Local SEO: To enhance your business's visibility in local search results and drive more traffic to your website while drawing increased foot traffic to your physical location, we leverage the power of the Google My Business tool. This strategic approach aims to elevate your online presence and expand customer engagement with professionalism at its core.
• On-page errors: We utilize a range of industry-leading tools including Semrush, Ahref, Woorank, Screaming Frog, GT Metrix, and SEO Quake. These tools are used to analyze the on-page SEO health by identifying broken links, missing meta tags, duplicate content, and the absence of internal linking to enhance the page's visibility.
• Technical Errors: Identifying crawl errors is crucial for understanding site structure issues, page speed, mobile friendliness, schema errors, canonicalization problems, HTTPS issues, and sitemap concerns. Our team addresses these elements using Google Page Speed Insights, Google Search Console, Screaming Frog, and Semrush. It ensures your website's optimal performance in accordance with industry best practices.
• Off-Page / Content Marketing: Our team uses Semrush, Ahref, and Google Trends to provide competitor backlink analysis, content marketing insights, and content validation. Our professional team ensures that you maintain a competitive edge in your digital marketing efforts through detailed analysis and strategic insights.
• Analytics: Conversion tracking, real-time reporting from Google Analytics 4 (GA4), and event tracking using Google Tag Manager (GTM) are essential tools for understanding user behaviour and measuring the success of your online initiatives. Tracking conversions allows us to monitor the actions users take on your website, providing valuable insights into which marketing efforts are driving results.

Rest assured, our team is highly experienced in executing this real-time SEO process for our clients, ensuring that your business's online presence is always optimized for maximum visibility and success.

You can calculate the ROI of your SEO by looking at search engine rankings, organic website traffic and goal completions. You then use this formula:(Gain from Investment – Cost of Investment) / Cost of Investment which will give you an accurate idea about how much value it brought for what cost!

There is no one-size-fits-all answer to this question, as the key KPIs of SEO will vary depending on your business and its goals. However, some of the most important KPIs for SEO include

• website traffic
• organic search traffic
• Branded vs Non Branded traffic
• website impression
• keyword ranking
• CTR
• Backlinks
• Coverage issue
• Page speed
• and website engagement metrics such as time on site and bounce rate.

When a search engine returns its search results, it gives you two types: organic and paid search. These are both viable solutions for a given SEO search but are different in many ways such as:-

Paid Searches

1. They are paid ads.
2. Website owners have paid to have their web pages appear higher on google ranking and have achieved paid ranking.
3. It is a quick process and doesn’t require time and effort but is not cost efficient.

Organic Search

1. These are entirely free of cost.
2. There are various techniques implemented to achieve an optimal result.
3. It is a time-consuming process that uses keyword searches to reach the optimal result.

Seo for small businesses are essential because searches of product and services are incredibly geocentric, and people always buy product and services from companies that exist close to them. And also the visibility of SME and startup websites give a sense of credibility to your prospects and customers. The pros outweigh the cons multifold in the case of SEO services for small businesses. Some of the reasons for choosing SEO services may prove to be optimal is:-

1. Bring in more customers
2. Have better conversion rates
3. Build Brand awareness
4. Design user-friendly websites
5. Bypass Competition

Yes, our team implements local SEO strategies, which results in a higher ranking on google maps or Bing maps, and this increases the total organic traffic generated along with a call to action. Local SEO refers to the process of optimizing your online presence to attract more business from relevant local searches. Seo for small businesses are incredibly important because searches of product and services are incredibly geocentric, and people always buy products and services from companies that exist close to them. And also the visibility of SME and startup website provides a sense of credibility to your prospects and customers.

Local SEO optimization is important for businesses targeting customers in specific geographic areas. You can follow these steps for local SEO:

• Begin with thorough keyword research to identify local search terms used by potential customers.
• Claim and optimize your Google My Business profile. Ensure accurate business information, such as name, address, phone number, and operating hours. Encourage customer reviews and upload relevant photos.
• Optimize on-page elements of your website with local keywords. Include your location in title tags, meta descriptions, and content.
• Maintain consistent business information, including name, address, and phone number (NAP), across all online directories and listings.
• Obtain high-quality backlinks from local websites and directories to establish credibility for your website.

For achieving success in local SEO services in Bangalore, it is crucial for businesses to prioritize local link building. This strategy is followed by Brandstory, which involves obtaining high-quality backlinks from authoritative websites located within the target region. By doing so, businesses can enhance their link profile and establish authority in the local market.

The following are the benefits of local SEO optimization:

• Enhance your online presence to maximize visibility and attract more attention from potential customers.
• Take advantage of the growing trend in local shopping to attract customers to your business.
• Drive specific traffic to your website, ensuring visitors are interested in your products or services.
• Generate more phone calls and visits from users searching for businesses on maps.
• Establish yourself as an industry leader, positioning yourself as a trusted source of information and expertise.

SEO KPIs, or key performance indicators, are metrics utilized to assess the effectiveness of SEO endeavors. These KPIs encompass organic visibility, keyword rankings, organic Click-through rate (CTR), and conversions, among other factors. By monitoring these KPIs, stakeholders gain insight into the success of SEO efforts.

We do not provide any free SEO consultation, but you can reach out to us for demos on SEO consultation. You can contact our team for more information.

Professional SEO experts from Brandstory can assist you in crafting well-optimized content that effectively achieves your goals. Establishing a strong link-building strategy is essential for positioning your website as an authoritative source in your industry.

By implementing good SEO practices, you can enhance your online visibility. As a result, your website attracts a larger audience, increasing your online traffic and providing greater opportunities to showcase your product.

Yes, we can do e-commerce SEO services to make your product/service more visible on online media. Our team will start with understanding your requirements and then curate the services.

Organic SEO services aim to enhance a website's position in organic search engine results. These services encompass various strategies, from minor content adjustments to complex SEO techniques.

The SEO results will gradually increase over time; they may vary based on major components such as:-

The competition that already exists in your domain or field. Our team implements both marketing strategies as well as link building strategies to gain traction on the results of the SEO.

They also work on the strength of your digital assets such as your website, the content found on it, the already existing traffic your website generates and much more.

A rough estimation of the time it takes to see results are a minimum of 3 months to 6 months.

In 3 months you will see a gradual increase in the below metrics

1. Increase in Organic traffic,
2. Increase in keyword ranking,
3. Increase in conversion or leads
4. Improved brand value

SEO is boosting your website’s online exposure in search engines like Google, Microsoft Bing, and others by optimizing your website. SEO increases your website's reliability, drives worldwide web traffic, and informs customers about your products and services. SEO improve enterprises by attracting new clients and fostering development in the digital world.

SEO works to achieve a higher ranking in search engine results, particularly in the top 10 position, and ultimately increase sales and revenue. Businesses use SEO to enhance their websites, target relevant keywords, provide quality content, establish authority, and adapt to algorithm changes. Additionally, technical SEO guarantees the functionality and structure of your website. In terms of traffic, about 80% of searchers click on SEO results.

SEO is one of the most important branches of marketing since it helps connect the right audience to your site. SEO nurtures a culture of adaptability as marketers constantly enhance strategies to stay ahead of competitors. SEO makes it easier for online prospects to find what they search for, something you offer. Advertising with Google is one of the effective ways to make a website's presence in our search results. If you need more people to view your website through a search engine, then it is better to use SEO practices that will help you rank and boost your company’s credibility.

SEO professionals do keyword research to examine search phrases that user type into search engines while looking for products, services, or general information. Keyword research tactics vary for every small company and organization, but they are best practices for finding the correct keywords for your audience at the right moment. The appropriate search intent is included in your website, makes to improve traffic and, eventually, expand the scope of your business. The first step to good SEO is to target the correct keywords via thorough research. Conducting keyword research has several advantages, the most common of which are:

• Marketing trend insight
• Customer acquisition
• Targeted content creation
• Highly convertible traffic

Brainstorm the primary keyword from your niche business to find additional keyword ideas. Choose a keyword that is appropriate to the searchers' needs. The keyword suggestions are based on exact match keywords, and phrase match keywords on the service or product offered by the company. Long-tail keywords are more precise and less competitive but often reflect more user intent. Using the keyword research tool to further narrow your search words is the best approach to discovering the proper search intent.

• Ahrefs
• SE Ranking
• SEMrush
• Ubersuggest
• Free Keyword Research Tool
• Google Keyword Planner
• SECockpit
• Keywords Everywhere
• Moz
• KeywordTool.io
• KWFinder

SEM is an advertising approach that refers to paid and organic advertising, but it is currently only used to refer to paid advertising. Search Engine Marketing is a great strategy for rapidly driving visitors to a website, particularly for organizations that want instant exposure. By bidding on relevant keywords, SEM may put ads on top of search engine results. Any company, big or small, may use Search Engine Marketing tactics. Tools like Google Ads Keyword Planner and Google Trends will additionally suggest bid amounts for particular keywords to assist you in developing a budget.

Pay-per-click is a popular online advertising technique in which an advertiser pays an amount each time a user clicks on one of their ads and views their website. PPC advertising is extremely targeted and can be customized to a specific set of individuals based on their interests, demographics, and geographic location.

1. PPC advertisements are affordable.
2. PPC advertising provides immediate outcomes.
3. Pays for the visits you receive.
4. PPC platforms allow you to monitor your ROI
5. PPC advertisements enable you to target those who are your perfect customers and also re-target the same customer.
6. Changes to algorithms have minimal impact on PPC advertisements.
7. Achieve better positioning and visibility.

We specialize in expertly optimizing content for featured snippets to enhance visibility and bolster organic traffic. Through the meticulous identification of high-potential keywords and the crafting of content in a succinct and informative manner, our primary goal is to secure prominent featured snippet positions in search engine results.