SEO Solutions to Real Estate Company

Our client is ranked among top 5 real estate developers in Bangalore. They maintain a good reputation in the market; however, they were losing out on a lot of potential customers due to limited digital reach. With the help of our service, they were able to gain that “missing” digital outreach.

Challenges

Real-estate niche is one of the most competitive niches of the SEO industry. Ranking your site in the real-estate niche can be a lot difficult. Other than the organic reach, you can also use paid ads to appear at the top of the search engine result page.

Paid ads are a great option to rank on the search engine; however, they can not be considered as a long-time solution because paid ads are quite expensive and you will be losing out on a lot of money if you are only dependent on paid reach.

Similarly, our client was dependent on the paid strategy. Their organic traffic was flat, and they were not gaining any leads with organic traffic.

The primary challenges that our client was facing were:

- Organic traffic from search engine was flat
- Keywords were not ranking well
- A lot of money was being wasted on paid campaign

Solution

After a thorough site audit, we found few critical reasons behind the underperformance and reason of why the client’s website was not appearing on the search engine. Some of the pages were not even indexed on the search engine. The off-page strategy of the site was pretty dull, and the page was not optimized for technical SEO as well. The client’s website was only complying the on-page SEO strategy.

Here’s what we did to boost the client’s site rank on search engines:

• - Prepared a new off-page strategy for the site, and gained some high-quality backlinks for the site
• - Worked on factors like site speed, optimizing sitemap, and mobile-friendliness under the new technical SEO strategy
• - Created some high-quality content for long-tail keywords as well
• - Made changes in our strategy from time-to-time, according to new SEO reports of the website

Results

Within a short timeline of 6 months, we were able to give exemplary results to our client. The site was finally ranking on the number one spot of the SERPs for many of their primary keywords.

Organic traffic from the search engine had been increased by 200%

Impact

With our new strategy and effective results, we were able to impact the client’s business in the following ways:

We were able to impact our client’s business in the following ways:

• - More than 140 keywords are presently ranking on the 1st and 2nd page of the search engine giving the brand a total SEO domination
• - The site is ranking at number 1 spot of the search engine for their major keywords
• - The website’s organic traffic has surged by 200%
• - By average we enabled them over 100+ high-quality organic leads