Our client is an innovative interior design firm offering top-notch residential, institutional, commercial, and hospitality designs. The company is located in Bangalore and was struggling with generating quality and organic leads. With our expert SEO services, the website witnessed a significant increase in organic traffic and quality leads.
People seek interior designers for commercial and residential purposes on the internet. While the website was pulling in some viewers, the number of organic visitors was not enough.
The company was also struggling with the following problems:
- Lower number of organic leads
- Business contribution through digital channel was less than 20%
- Lead conversion ratio was insignificant
Our aim was to increase the number of organic leads, bring the website’s ranking up against competitors, and focus on the target audience’s needs.
Upon analysing the website, we saw that it had 150 pages. We first focused on the landing and supporting pages before making any changes to the home page and specialty pages. After this, we created a spearheaded campaign towards generating traffic by creating information-focused content to increase brand value.
Here’s what we did to combat the challenges:
Within six months, we helped the client’s website rank on Google in the top three positions for 50 major vertical keywords.
BrandStory generated more organic leads impacting the client’s business in the following ways:
The experience of working with BrandStory, was a wonderful one. They have a passionate, responsible and competent team, very thoughtful and hardworking, and always reliable in delivering the results. We treat each other as business partners, rather than just clients.
Astreem Consulting Pte Ltd
BrandStory has been a very trusted and reliable partner for Vymo. It is very tough to fully absorb a client’s design preferences, tune your style to it and consistently deliver expectations. BrandStory has managed to do it for Vymo for over an year now. Their work ethos and enthusiasm for Vymo’s success make us feel like they are part of our own team. Thank you BrandStory!
The team at BrandStory is extremely understanding of customer requirements, accepting of changes that are asked. It is difficult to find a mature organisation that has all of these together and I am happy to have found BrandStory. Their social media marketing plan was expansive and had great target ideas and well executed. Overall, I would highly recommend the team at BrandStory.
Springdays (CBSE) International School