SEO Solutions to Technology Firm

Our client builds deep tech SaaS products and platforms. They are experts in Analytics, Machine Learning & Integrations, and have launched over 200+ products. Our client was missing out on a lot of traffic and leads due to lack digital reach. With our proven expertise in SEO services, we were able to give them desired results within a few months.

Challenges

It isn't easy to rank your site in the technology niche due to the high-competition. The road to digital success of our client wasn’t easy. You have to have a website with high domain authority to rank for some competitive keywords. Our client didn’t have any organic traffic on their website and paid campaign wasn’t a solution as a paid campaign doesn’t support organic reach.

To sum up, the challenges faced by our clients were:

- No organic traffic from the search engine
- Some pages were not appearing in the search results
- Were not getting any leads through search engine traffic

Solution

Upon analysing their website, we found out that Google did not index a lot of their pages. There was no organic traffic from the search engine, and they were not ranking for any relevant keywords of their industry. Their on-page, off-page and technical-SEO needed a new approach, so we built a new strategy for every one of them.

Here's all the thing we did to improve our client SEO performance:

• - Optimized XML sitemap, site speed, robots.txt, and other such factors under Technical SEO
• - Created some high-quality backlinks to increase the authority of the website
• - Created new high-quality content for longtail keyword
• - Optimized all the existing page of their website
• - Made SEO optimized content on all the business vertical and segments
• - Optimized title tag, primary keywords, the header tag, meta description and all the things that come under on-page optimization.

Results

Within a tight timeline of six months, we were able to give some amazing results. More than 150 keywords around business verticals and segments were ranking on the search engine.

By ranking primary keywords on page 1, we increased web traffic by 50%

Impact

Providing such results within a short span of 6 months is pretty rare in the SEO industry. We were able to impact our client’s business in the following ways:

We were able to impact our client’s business in the following ways:

• - The lead quality increased by over 80%
• - More than 150 keywords around business vertical and segments were ranking on the SERPs
• - Long Tail Keywords increased the traffic of their site by 50%
• - The client was ranking on the number one spot for many of their major keywords