Our approach

On Demand CMO in Pune Implement Best Practices for B2B Marketing

In recent years, B2B marketing has become as important as B2C marketing. Creating a brand identity is as important for B2B marketing as it is for marketing to the customers. That's why the common route for businesses is to hire a CMO for this purpose. While not every business can afford a full-time CMO, they can hire an On demand CMO to do the job. Brandstory's On Demand CMO in Pune implements the best practices for B2B marketing to ensure success in a competitive marketplace. This involves understanding the target audience's pain points, challenges, and preferences and creating personalized marketing strategies that resonate with them. It requires a data-driven approach and a deep understanding of the target audience.

CMO On Demand in Pune Performs the Best Strategic Marketing Plan

A CMO on demand in Pune develops and implements the best strategic marketing plan for a business by conducting a thorough analysis, setting clear objectives, identifying effective marketing channels, creating a messaging strategy, and allocating resources effectively. Ongoing monitoring and analysis are also crucial to make necessary adjustments and achieving the desired outcomes. The CMO must be a strategic thinker with a deep understanding of the target audience, market trends, and effective marketing channels to achieve business goals

CMO On Demand in Pune Performs the Best Strategic Marketing Plan

Our approach

Planning and framework

A CMO on demand in Pune develops the best strategic marketing plan by conducting thorough research and analysis of the target audience, market trends, and competitors. This involves creating a framework that aligns with the business's overall goals and objectives.


Once the framework is in place, the CMO sets clear objectives and identifies the most effective marketing channels to reach the target audience. They also create a messaging strategy that resonates with the audience and allocates resources effectively.

Our approach
Our approach


The CMO then implements the marketing plan, working closely with internal teams such as sales and product development to ensure a coordinated approach. Ongoing monitoring and analysis are also essential to assess the plan's effectiveness and make necessary adjustments.


The CMO measures the success of the marketing plan by regularly monitoring key performance indicators such as lead generation, customer acquisition, and return on investment. This enables them to evaluate whether the strategy is producing the desired results and make any necessary adjustments.

Our approach
Our approach

Competitor Analysis

Finally, the CMO conducts competitor analysis to understand the competitive landscape and identify areas where the business can differentiate itself.This entails evaluating the advantages and disadvantages of rivals and spotting market gaps that the company can fill. Overall, the CMO on demand in Pune is essential for creating and putting into action the best strategic marketing plan for a company.

Why Choose Brandstory for the Best Chief Marketing Officer Consultant?

Brandstory is an experienced and trusted digital marketing agency that offers the best chief marketing officer consulting services. We have an exceptional pool of the best chief marketing officers with a deep understanding of the latest digital marketing trends and technologies, a proven track record of delivering results, and a tailored approach to each client's specific needs. Our comprehensive services cover all aspects of marketing, and we are committed to delivering exceptional customer service and support. Businesses can choose Brandstory for our experience, expertise, tailored approach, comprehensive services, and exceptional customer service, which makes us the best chief marketing officer consultant.

CMO in Marketing Formulates KPIs and Metrics

A CMO in marketing plays a crucial role in formulating key performance indicators (KPIs) and metrics for a business's marketing campaigns. Regularly monitoring key performance indicators and analyzing marketing metrics is crucial to identify areas of improvement and adjusting strategies accordingly. These KPIs and metrics are used to measure the success of marketing initiatives and identify areas for improvement.

  • Conversion rate
  • Churn
  • Customer acquisition cost(CPC)
  • Marketing influence
  • Customer value metrics
  • Generated revenue
  • Marketing return on investment
  • Marketing-originated customer percentage
  • Sales qualified leads
  • Organic reach rate
  • Pipeline contribution (per channel)
  • Pipeline velocity
  • Returning Visitors
  • Revenue
  • ROAS
  • Sentiment Analysis
  • Share of Voice

On Demand CMO Services in Pune Drive Insightful and Comprehensive Marketing Strategy

Brandstory's On Demand CMO services in Pune offer businesses access to experienced marketing professionals who can drive insightful and comprehensive marketing strategies. These professionals provide businesses with a fresh perspective on their marketing efforts and access to a wide range of marketing expertise. It is a cost-effective way to access high-level marketing expertise, enabling businesses to develop and execute successful marketing campaigns and achieve their goals.

Our approach

CMO On Demand Consulting Service Includes

CMO On Demand consulting service offers a range of options to businesses looking to access high-level marketing expertise without committing to a full-time CMO.

Our approach

Fractional CMO

One option is Fractional CMO, which involves working with a CMO consultant on a part-time basis. This allows businesses to leverage the expertise of a senior-level marketer while keeping costs under control.

Our approach

Virtual CMO

Another option is Virtual CMO, which involves working with a CMO consultant remotely. This is an ideal option for businesses that do not have the resources or infrastructure to support a full-time CMO. A Virtual CMO provides businesses with access to high-level marketing expertise without the need for a physical office or in-house marketing team.

Our approach

Outsourced CMO

Finally, there is Outsourced CMO Service, which involves outsourcing the entire marketing function to a CMO consultant. This option is ideal for businesses that need to rapidly scale their marketing efforts or require a complete overhaul of their marketing strategy.

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Methodology in Digital Marketing Landscape

In digital marketing, businesses follow a comprehensive methodology for effective marketing efforts.

• Marketing Strategy

The methodology includes developing a Marketing Strategy that aligns with overall business goals.

• Branding and Awareness

Branding and Awareness campaigns are created to build a brand and establish a strong online presence.

• Marketing Communications & Sales Enablement

Marketing Communications & Sales Enablement are utilized for communicating with and converting potential customers.

• Marketing Systems, Infrastructure & Tools

Marketing Systems, Infrastructure & Tools are put in place to optimize marketing performance.

• Integrated Marketing Planning, Budget Development & Media Plans

Integrated Marketing Planning, Budget Development & Media Plans are created to allocate marketing resources efficiently.

• Provisions in IPO

Provisions are made in IPO to account for marketing costs and strategies.

• Digital & Search Marketing

Digital & Search Marketing are utilized to ensure online visibility, drive traffic, and increase conversions.



You can determine if an on demand CMO is the right solution by assessing your business's marketing needs, budget, and internal resources. If you require specialized marketing expertise or lack the resources to hire a full-time executive, an on-demand CMO may be the right solution.

The return on investment for an on-demand CMO can be measured by tracking metrics such as revenue growth, customer acquisition, conversion rates, website traffic, and social media engagement. These metrics can help demonstrate the impact of marketing initiatives on business performance.

In order to choose the right on demand CMO for your business, it is essential to assess their marketing expertise, industry experience, leadership skills, communication style, and cultural fit.

The most important qualities for a successful Chief Marketing Officer include strategic thinking, leadership skills, creativity, data-driven decision-making, excellent communication skills, and a deep understanding of the customer and market landscape.

To be a good CMO, one needs qualifications such as a Bachelor's or Master's degree in Marketing or a related field, industry experience, leadership skills, excellent communication skills, data analysis skills, and a deep understanding of the customer and market landscape. It is also essential to stay up-to-date with the latest trends and developments in the marketing field.