A good User Interface (UI) designs are the blend of simplicity, usability, visibility, feedback and reuse principles. The main objective of UI design is to create designs which are user-friendly, accessible and efficient. It’s about anticipation users deep-seated needs and goals and how they will react. As quoted by Hillman Curtis ‘’The goal of a designer is to listen, observe, understand, sympathize, empathize, synthesize, and glean insights that enable him or her to ‘make the invisible visible’’ reflects the user-centric approach of a UI design. While designing a UI following listed points must be considered.
It’s one of the most important factors in UI designing. A well-balanced, clear and aesthetic content layout helps users to easily find out what they are looking for.
2.The user is the king
Placing users in control of the design so, that they can perform a variety of customising features like giving users ability to reset choices or program defaults, redo or undo choices.
3.Accentuate the Visual clarity
As the users have small attention span designs with more clarity is essential. UI designs affect how users perceive it. Gestalt Principle deals with how human perceive patterns, organisation and form called as collection of visual perception has helped designers to clearly communicate ideas properly through the effective management of shape density and whitespaces. And by meticulously playing with shape density and whitespaces, designers bring about visual clarity. Grouping items on a menu or list, using heading and prompt text or numbering items makes the design gives more visual clarity.
4.Visual Consistency is the key
Consistency is important for UI designs as it brings about user’s engagement. Visual consistency is how the elements are placed in a UI design. Lack of consistency makes design chaotic and out of order and design appears confusing to the users. Visual consistency can be achieved by
1-Proper use of Whitespaces.
2-Use of right contrast for all elements like colours, shape, size etc.
3-Sustain the User’s task i.e maintaining continuity.
Navigation should be clear, easy to use, sans complexity and user-friendly. It’s is all about clickability — make almost everything interactive. The placement of action choices on the page impacts how people respond. Clarity in navigation helps the user to stay more on the site and thus low bounce rate.
Typography optimisation also optimises UI. UI is mainly text-based and focuses on readability. Font size, width, texture, arrangement of the text and colour are the crux of UI design which affect UX as these increase the readability and scannability of the content.
For designing a remarkable and user-friendly UI try to consider all the above points for a positive outcome. Designing UI is a dynamic process which is ever evolving, try to come up with design ideas that are simple and user-centric. After all User satisfaction and usability of UI design is utmost priority of all UI designers.